We're over the moon with new client

February 2012

Love is in the air today thanks to our new our leading North East holiday company client, Dawson and Sanderson.

The company, which celebrates its 50th anniversary this year, is launching a new service called www.giftmyhoneymoon.co.uk to help couples with the cost of their wedding and honeymoon.

It’s estimated that couples are now spending an average of £4113 on their honeymoon and with many couples already co-habiting before they get hitched, traditional wedding presents such as toasters and crockery sets are also on the decline. As a result, asking for cash gifts is becoming more fashionable and less of a social taboo.

The new savings fund from Dawson and Sanderson enables family and friends to contribute towards a couple’s honeymoon, or their wedding abroad. The bride and groom-to-be can personalise their page on www.giftmyhoneymoon.co.uk with the wedding photographs and upload a special message, and can even share it via Facebook and Twitter.

We’re working hard to promote the new service in the North East and wedding media after having recruited brides and grooms-to-be across the region to take part in the PR campaign.

Since it was established in the North East in 1962, Dawson and Sanderson, which has 22 branches across the region and employs 300 staff, has sent six million passengers on holidays across the globe. In that time, the company has arranged more than 49,000 honeymoons and weddings. 

 

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